Objective-first design
The format follows the business goal — a summit, a private dinner, a customer day or a multi-city roadshow.
Bespoke Events
Your event, your brand, your audience — built and run end to end.
Sometimes you do not want a slot at someone else’s conference. You want your own room, your own agenda, and your own audience — with your brand on the whole thing.
Bespoke events are exactly that: we design and produce the event around a single client objective, whether that is entering a new segment, launching a product to a named account list, or bringing existing customers together.
What's included
Audience acquisition
We build and invite against your target account and seniority list, not a generic database.
Full white-labelling
Your branding throughout. EBM operates behind the scenes if that is what the brief calls for.
Content development
Agenda, speaker sourcing and session design that gives your audience a reason to attend.
End-to-end production
Venue, AV, staging, registration, hospitality and on-site management.
Outcome reporting
Attendance against target list, engagement and follow-up handover.
How it runs
- 01
The brief
What is the commercial objective, and who has to be in the room for it to be met?
- 02
Format and concept
We propose the format, agenda shape and audience strategy that fits the objective.
- 03
Build
Content development, speaker sourcing, venue and production planning in parallel with invitations.
- 04
Deliver
On-site production and management, fully white-labelled where required.
- 05
Report
Who came, what happened, and what to do with it next.
Questions
What is a white-label event?
An event carrying entirely your branding, where EBM produces and runs it behind the scenes. Your audience experiences it as your event.
Can you run bespoke events in multiple cities?
Yes — multi-city roadshows using a repeatable format are a common bespoke brief.
How is this different from sponsoring an EBM conference?
Sponsorship puts your brand in front of an audience we have convened. A bespoke event convenes an audience specifically for you, around your agenda.